Saturday 28 November 2009

Inspiration


Bus stop ads and other ambient media could be a good way to draw public attantion to the new campaign.


Masks have a lot of links to the idea of self image and beauty.


I chose this image because it seems to have links to the idea of "it’s not just about looking beautiful. It’s about exuding a vibrant attitude to life."

I like the idea of using objects to represent something else.

Shock factor can be effective but maybe over done. Satire / Humour maybe more effective today?


Suggestive imagery or images that make the viewer do a double take are definitely more effective.




I quite like the idea of using toys etc in this way,.. similar to the Body Shop "Ruby" posters





Could be interesting to look at more playboy ads and posters,.. similar imagery but totally opposite philosophy to Body Shop so could use this in some way.





Strong and controversial imagery is going to get attention and be remembered.

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